Do you feel like the gorgeous surfaces of your indoor hoarding are not being fully utilised? If you have an indoor construction project on the go, whether it’s inside your office complex or a shopping mall, you can leverage the indoor hoarding to generate additional revenue.
Hoarding advertisements are a smart and effective way of monetising this temporary construction infrastructure to offset development costs.
Prime Real Estate For Ads
If your construction site is located in a high-traffic area such as inside a popular shopping mall, then it becomes the ideal location for advertising. Many brands would be willing to pay a premium to leverage your hoarding façade for exposure, especially if the site is located near their target market.
Inside shopping malls, for example, the hoarding surface can be used to display advertisements for other shops in the mall.
They Can Serve A Dual Purpose
Just because your indoor hoarding is emblazoned with eye-catching advertisements, it doesn’t mean that they can’t also incorporate large, attention-grabbing safety graphics.
The large, uninterrupted, flat hoarding surfaces are an ideal place to display both advertisements and safety notices, helping you meet both safety requirements and generate income from the advertisements at the same time. It’s a win-win.
Options For Branding
You can either use the indoor hoarding to promote your own brand to reinforce your presence and reputation. This can be effective if you are a developer or contractor and would like to draw attention to the excellent work that you are carrying out.
You could also, however, sell the hoarding space to third parties for advertisements that will bring in additional revenue. These could be local businesses, retail brands or other service providers who want to reach people in the area.
Leveraging Long-Term Projects
If your hoardings are going to be up for a long time, then the ad space becomes significantly more valuable. If your indoor hoarding is going to be in use for many months or in a multi-year project in a prominent location, it could be a reliable source of consistent and recurring advertising revenue, which can help offset the costs of the development.
Community Engagement and Project PR
You could also use the hoarding space to showcase project information, local art or community messages. This can indirectly generate goodwill and media attention, which also has value, especially for large developments or government projects.
Boost your site safety and aesthetics now. Get the best quality indoor hoarding solutions from TITAN Hoarding Systems by contacting us today!